SEO ranking is the measure of how high a website is listed in search engines. The better your site is ranked, the higher you are listed and the more traffic you will receive.

If you do not improve your SEO ranking you are giving your competition a huge edge, as they are more than likely working on their own SEO ranking to gain high positions in the search engines. If you think about it, this is free traffic to your site, how many Internet users search using major search engines? The answer is simple, nearly everyone.

SEO ranking is important because most Internet users only check the first 3 or 4 pages of search engine results for the information they are looking for, if you are ranked 147 (page 15 in search results) you cannot expect to get any traffic at all.

Optimizing your website will increase your SEO ranking, which means your site will improve it’s placement in the search engines results. To optimize your site you need to gain knowledge in search engine optimization, which can be found by purchasing Ebooks on the subject so you can carry out the work yourself at no cost besides the time you put in.

To summarize SEO ranking

If you are not and have not been working on your SEO ranking it is important you start now so you can give your business the best possible chance of succeeding online. If you fail to capitalize on SEO ranking your competitors will be miles ahead in reaching your target audience.

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Article Source: http://EzineArticles.com/?expert=Joanne_King

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