When you know what to do – Adsense is quite easy to master. When I want to make about $30 to $35 daily on each site, I follow these Google Adsense tips:
Tip 1: Place Ads Above the Fold
When a page loads, what you see is called the fold. It is important to make sure that Adsense ads are visible without a person having to scroll down. The majority of people surfing the Net won’t waste their time with this and often do not scan below the fold.
Tip 2: Do Not Exceed Four Ads For Each Page
This tip does not refer to ad blocks, as I am speaking only about ads. Google has a knack for situating the best advertisements at the top of a page so the fewer ads you display, the more you will receive for each click.
Tip 3: Select Medium Rectangles
When showcasing three ads, I suggest using a rectangle that measures 250 x 250. You may also split test a larger rectangle, but I have found that the best results come with a rectangle of medium size.
Tip 4: Don’t Ignore the Power of Blending
You’ve probably already heard this before, but people are becoming increasingly blind to ads. If something looks like an advertisement, it has a good chance of becoming ignored. This means that your ads need to blend in with your website. I suggest using the same background color and the same size font. Also, blend in borders into the background. And:
Tip 5: Make Links Blue
It doesn’t matter what your text or background color is – Adsense links are blue. People view the color blue as a sign that a link is present. The whole point of this entire process is to get people to click on your links – especially when they are attached to Adsense.
Tip 6: Channel Set-Up
When possessing more than one ad unit for each page, make sure to set up a channel for each unit, but also remember not to exceed more than four ads per page. If there is only one ad unit on a page, create a channel for each. Channels are a good way to monitor which ads are making a profit and which ones do not.
Tip 7: Monitor CTR Progress
CTR (Click Through Ratio) is rather important to consider, as it showcases the amount of clicks that are divided by the number of page views. This number is then multiplied by 100. If one of your pages possesses a lower CTR than the rest, you may want to consider altering the content on the page. When following the before-mentioned suggestions, you should have established at least a 5 to 10% CTR. If this is not the case, you may want to reorganize your site.
Tip 8: Constantly Check Adsense Ads for Content Relevancy
At times, some irrelevant Adsense ads will make an appearance on your pages. If so, it is highly recommended to investigate the issue. Some people have found that they had to switch meta tags, while others learned that a single word in the content was influencing efficiency and effectiveness.
When I want to make at least $30 per site on a daily basis, these are the tips that I follow. While I can’t promise you that this will generate as much money as I make – I do know that it would be foolish to overlook these easy Adsense tips, as you stand to miss out on making a lot of money.
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Kevin Sinclair is the publisher and editor of Be Successful News, a site that provides information and articles on how to succeed in your own home or small business.