Tag: proposal

A business proposal is a written offer from a seller to a prospective buyer. Business proposals are often a key step in the complex sales process—i.e., whenever a buyer considers more than price in a purchase.
A proposal puts the buyer’s requirements in a context that favors the sellers products and services, and educates the buyer about the capabilities of the seller in satisfying their needs. A successful proposal results in a sale, where both parties get what they want, a win-win situation.
The professional organization devoted to the advancement of the art and science of proposal development is The Association of Proposal Management Professionals.
There are three distinct categories of business proposals:
Solicited proposals are written in response to published requirements, contained in a Request for Proposal (RFP), Request for Quotation (RFQ), Invitation For Bid (IFB), or an Request for Information (RFI).
Request for Proposal (RFP)
RFPs provide detailed specifications of what…