Digg and Del.icio.us

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3 March 2008

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Generating website traffic and increasing website page rank can lead to big business. The uses of social bookmarking are becoming increasingly popular to aid in this task. The two web applications that are the most used at the present moment are digg.com and del.icio.us.com.

Social Bookmarking

Generating website traffic and increasing website page rank can lead to big business. The uses of social bookmarking are becoming increasingly popular to aid in this task. The two web applications that are the most used at the present moment are digg.com and del.icio.us.com. Both of the sites use the same concept of centralized bookmark management. Lately the main debate seems to be which of the web applications delivers the right type of traffic, which has proven to be the key to a successful blog site. Although Digg and Del.icio.us are similar in many ways they go about presenting the information in a slightly different fashion.

Often referred to as a collection of favorites, del.icio.us is very user friendly and represents simplicity at its best. Basically, del.icio.us is designed to allow you to store and share bookmarks on the web, instead of your browser. The user has the ability to add any favored article as a bookmark to their del.icio.us account, which allows them to access the same bookmarks from anywhere. The website follows a simple to use structure. When many people bookmark the same article, the article makes it to the popular page for millions of viewers to see.

Digg This

On the other hand Digg.com is more of a digital media democracy that places an emphasis on technology and science articles. When an article is submitted to dig.com, other people read the submission and digg what they like the best. Once the article receives enough “diggs”, it appears on digg’s front page which is similar to del.icio.us’s popular page. If the story does not receive enough diggs, or if enough users report a problem with the submission, the story will remain in the .digg all. area, where it will eventually removed. If the article is lame or form of spam, the reader has the chance to bury the article. Digg and del.icio.us are full of interesting material and offer many different dimensions of content available. Both sites can be very beneficial in helping businesses promote themselves through social bookmarking. The key to generating more traffic from digg and del.icio.us is to concentrate on delivering truly useful resources to the readers. If the people value the information in your article, they will be more likely to bookmark or digg what you have to say.